Apr 14
infographic explaining How to Become a More Productive Content Creator

Productivity Tips: 5 Tips to Excel as a Content Creator

It’s time to discuss our best-kept productivity tips for content creators! Heart-to-heart talk needed. Honest answers only. Are you finding it really hard to keep up with the demands of work and home and are constantly buried under a mountain of to-do lists? Are you juggling the demands of your 9-5, home, family life and content creator dream? Don’t worry, you’re DEFINITELY not alone! I mean, let’s be real, even the most organized among us have days where life just feels like a complete circus act.

Let’s face it, time is our most precious commodity. It’s the one thing we can’t buy more of, no matter how successful we become. Even if we become the next Kim Kardashian one day. And yet, I hear it all the time – small business owners and people, in general, wishing they had more of it. Well, what if I told you that you don’t need a time machine or a genie in a lamp to free up some extra hours in your day? Nope, sometimes all you need are simple tricks up your sleeve.

Trust me, these tips will give you more time to do the things you love, whether it’s perfecting your craft or hanging out with your loved ones. In my (still humble) opinion: repeatable, consistent schedules are the key to maintaining your sanity! Yep, you heard me right. By creating and sticking to a routine that works for you, you can take control of your day and free up some much-needed mental space. So, hang in there, and let’s get those schedules locked down!

Productivity Tips. Create a List of All the Instagram-Related Tasks You Need to Accomplish This Week

It’s time to grab a piece of paper and jot down ALL the Instagram-related tasks you need to accomplish in a week. And I’m talking about everything – from filming and editing footage for your Reels to crafting witty captions that will make your followers double-tap. And let’s not forget the importance of taking breaks and giving yourself some much-needed rest and relaxation time. Let’s face it, even social media superstars need to step away from the screen every now and then.

screenshots from instagram, showing that every content creator needs breaks to reach full productivity

Determine Your Optimal Energy Times

Here’s one of my favorite tips that will revolutionize the way you work – determine your optimal energy times. That’s right, it’s time to be honest with yourself and take stock of your energy levels. For me, I’m at my most productive between the hours of 7:30am to 3:00pm. But come 4:00pm, I’m feeling sluggish and have difficulty focusing on anything too mentally taxing. That’s when I know it’s time to switch gears and tackle some low mental tasks, like choosing the perfect footage for my next Reel or replying to comments. Trust me, that’s the real game-changer – I reserve my high mental tasks for my peak productivity hours, between 7:30am and 3:00pm. I’m laser-focused on writing content, analyzing analytics, and tackling important emails during this time. And let me tell you, I protect this time like a mama bear guards her cubs. I will always protect this time fiercely. So go ahead and audit your weekly activities, sort them into high and low mental tasks, and get ready to kick some serious productivity butt.

Group Similar Tasks Together and Create a Batch Schedule

Don’t try to do all the things all the days. Instead, block your schedule. Have one day where you are filming your Reels footage. One day you work on content creation. One day you work on crafting captions for all the posts you’re going to publish this week. You probably won’t get all the work in one category done in one day, but by doing most of it at one time, you’ll save time, energy, and brain power because you won’t be switching back and forth between tasks.

Time blocking and batching are two of my very favorite time management techniques. But there’s a lot of confusion and misinformation out there about them. So to make sure we’re on the same page, you should know that time blocking is when you dedicate a set amount of time to a single task and batching is grouping like-tasks together.

Block out your most productive time with your High Mental Tasks. Group similar tasks together. You can also fill in a trello, Notion, Monday board, or Google spreadsheet for each day of what you always do on Mondays, Tuesdays, Wednesdays, etc. Weekly, grab your paper or digital planner, and write all all your tasks for the week, to stay on top of your must-do responsibilities.

Audit Your Instagram Goals

I’m talking about a real, honest-to-goodness audit of your Instagram strategy. Are you gaining the followers you want? Is the content you’re posting working? Are you creating the content you’re proud of? Are you achieving your goals or stuck in an endless cycle of posting and praying? Take the time to re-evaluate your game plan every six months, and trust me, you’ll thank yourself later.

Take your time to analyze your growth (use IQ Hashtags to make the process easier), and monitor what needs improving or doubling down, so you don’t waste your precious time posting something that clearly isn’t working the way you want to. Maybe your target audience prefers other content formats? Remember to analyze it every now and then, to make sure your process is effective.

screenshot explaining why being productive is so important when you're an instagram content creator

Productivity Tips

Turn Off Phone Notifications

Did you know that interruptions are productivity’s arch-nemesis? Yup, studies have shown that it takes a whopping 25 minutes for our brains to recover from an interruption – even if it’s just a notification from your favorite food-delivery app or Instagram. And let’s be honest, we all know how tempting it is to check that notification (because maybe it’s something important?), and fall down the rabbit hole of endless scrolling. The solution is simple yet we all hesitate to use it in practice: silence those notifications. Yass, ALL of them. Trust me, you’ll thank yourself later when you’re powering through your to-do list. Give it a try and disable those notification bubbles, sounds, banners, and badges on your phone (except for the essentials like phone and messages, of course). Give it a try for a week and see how much time you’ll free up to do more of what you love (like binging The Last of Us guilt-free).

Give these productivity tips a try for the next week and see how much more time you have in your day! Now the question is – what will you do with those extra hours?

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