#desserts — Instagram Hashtag Analysis

With 83.5M total posts and 5.0K new posts daily, #desserts is a very high-competition hashtag (score: 100/100). Average posts get 884 likes and 92 comments.

Popular Hashtags for #desserts

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#dessert	83.5M	5.0K	884	100	63
#food	542.7M	29.2K	873	100	47
#foodie	268.5M	27.7K	786	100	41
#cake	140.8M	15.3K	832	100	81
#chocolate	126.3M	6.8K	1.5K	100	60

Related Hashtags to #desserts

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#yummy	207.8M	7.3K	1.0K	100	36
#delicious	156.5M	3.1K	644	100	40
#sweet	130.8M	5.9K	1.0K	100	44
#instafood	248.5M	9.7K	516	100	25
#cakes	38.1M	6.4K	1.3K	100	73

Similar Hashtags to #desserts

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#dessertsofinstagram	2.0M	219	1.9K	100	68
#deliciousdesserts	354.4K	166	813	84	37
#easydesserts	181.3K	84	12.8K	68	94
#healthydesserts	461.3K	124	12.8K	87	100
#dessertstagram	1.3M	7	585	30	34

Hashtag Cloud

#foodporn #baking #sweets #homemade #bakery #foodphotography #cookies #foodstagram #cupcakes #love #pastry #instagood #birthdaycake #cakedecorating #sweettooth #foodblogger #icecream #cakesofinstagram #dessertporn #tasty #baker #cakedesign #foodlover #coffee #cakestagram #birthday #yum #smallbusiness #chocolatecake #cheesecake #dessertlover #brownies #bake #patisserie #cakeart #homebaker #desserttable #instacake #buttercream #foodies #fyp #sweettreats #instagram #treats #dessertsofinstagram #explorepage #strawberry #pastrychef #desserttime #bakersofinstagram #explore #cafe #reels #cupcake #cooking #foodpics #bread #foodgasm #viral #chef #party #cakelover #trending #supportsmallbusiness #chocolatelover #breakfast #eat #cookie #donuts #pastries #summer #restaurant #cakepops #weddingcake #icecreamlover #vegan #healthyfood #recipe #wedding #nutella #foods #catering #postres #recipes #gelato #supportlocal #pizza #christmas #happybirthday #pastrylove

How to Use #desserts on Instagram

Mix with niche hashtags — #desserts has very high competition. Combine it with smaller, more specific hashtags to improve your visibility.
Use 5-15 hashtags per post — Include #desserts alongside related tags for the best reach. Don't just use one hashtag.
Combine with related hashtags — Try pairing #desserts with #yummy, #delicious, #sweet for a well-rounded hashtag set.
Check for banned hashtags — Always verify your hashtags are safe before posting. Use the IQHashtags Banned Hashtag Checker.

Frequently Asked Questions

How popular is #desserts on Instagram?

#desserts has 83.5M total posts on Instagram with approximately 5.0K new posts added daily. The average post using #desserts receives 884 likes and 92 comments.

Is #desserts a good hashtag to use?

#desserts has a competition score of 100/100 (very high) and a reach score of 63/100. This is a competitive hashtag — best used alongside smaller, niche-specific tags.

What hashtags go well with #desserts?

The best hashtags to use with #desserts include: #yummy, #delicious, #sweet, #instafood, #cakes. Using a mix of related hashtags helps you reach a wider audience while staying relevant to your content.

Editorial transparency: This article was drafted with AI assistance using IQ Hashtags' internal platform data and research, then reviewed and edited for accuracy by Ewa Suwińska, Editorial Lead at IQ Hashtags. Last reviewed: 2026-06-04. Learn about our editorial process →

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