#sup — Instagram Hashtag Analysis

With 3.1M total posts and 242 new posts daily, #sup is a very high-competition hashtag (score: 100/100). Average posts get 2.1K likes and 46 comments.

Popular Hashtags for #sup

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#standuppaddle	3.1M	242	2.1K	100	55
#paddleboarding	3.5M	442	2.2K	100	74
#surf	39.2M	2.0K	1.2K	100	48
#paddleboard	1.8M	141	2.5K	100	71
#summer	573.7M	26.9K	637	100	42

Related Hashtags to #sup

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#watersports	4.0M	636	2.4K	100	73
#nature	847.3M	73.5K	648	100	32
#surfing	22.3M	920	3.6K	100	58
#sea	182.9M	8.7K	1.2K	100	53
#beach	307.0M	32.7K	1.2K	100	37

Similar Hashtags to #sup

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#supportsmallbusiness	76.8M	15.0K	859	100	37
#supportlocal	57.0M	15.1K	643	100	41
#support	61.5M	18.8K	1.0K	100	50
#womensupportingwomen	25.8M	6.0K	3.3K	100	61
#keepsupporting	19.8M	710	1.0K	100	48

Hashtag Cloud

#standuppaddleboarding #travel #paddle #adventure #ocean #suplife #standuppaddleboard #kayak #sunset #waves #beachlife #photography #standuppaddling #water #supyoga #サップ #surfer #kayaking #yoga #surflife #lifestyle #kitesurfing #love #supboard #outdoors #surfboard #surfphotography #paddlelife #longboard #wave #isup #explore #paddling #paddlesurf #surfinglife #surfboards #surftrip #surfergirl #surfers #instagood #gopro #suplove #lake #fun #supsurf #outdoor #sport #sun #paddleboarder #surfgirl #skate #海 #fitness #photooftheday #summervibes #kitesurf #river #camping #getoutside #instagram #canoe #surfingphotography #stand_up_paddle #fishing #supsurfing #supadventure #windsurf #suprace #カヤック #sunrise #lakelife #supgirl #沖縄 #paddleboardingadventures #windsurfing #relax #suplifestyle #hiking #naturelovers #kite #vacation #kiteboarding #standup #wingfoil #sailing #サーフィン #mar #アウトドア #マリンスポーツ #beautiful

How to Use #sup on Instagram

Mix with niche hashtags — #sup has very high competition. Combine it with smaller, more specific hashtags to improve your visibility.
Use 5-15 hashtags per post — Include #sup alongside related tags for the best reach. Don't just use one hashtag.
Combine with related hashtags — Try pairing #sup with #watersports, #nature, #surfing for a well-rounded hashtag set.
Check for banned hashtags — Always verify your hashtags are safe before posting. Use the IQHashtags Banned Hashtag Checker.

Frequently Asked Questions

How popular is #sup on Instagram?

#sup has 3.1M total posts on Instagram with approximately 242 new posts added daily. The average post using #sup receives 2.1K likes and 46 comments.

Is #sup a good hashtag to use?

#sup has a competition score of 100/100 (very high) and a reach score of 55/100. This is a competitive hashtag — best used alongside smaller, niche-specific tags.

What hashtags go well with #sup?

The best hashtags to use with #sup include: #watersports, #nature, #surfing, #sea, #beach. Using a mix of related hashtags helps you reach a wider audience while staying relevant to your content.

Editorial transparency: This article was drafted with AI assistance using IQ Hashtags' internal platform data and research, then reviewed and edited for accuracy by Ewa Suwińska, Editorial Lead at IQ Hashtags. Last reviewed: 2026-09-13. Learn about our editorial process →

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