#people — Instagram Hashtag Analysis

With 2.1B total posts and 360.0K new posts daily, #people is a very high-competition hashtag (score: 100/100). Average posts get 1.4K likes and 38 comments.

Popular Hashtags for #people

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#love	2.1B	360.0K	1.4K	100	48
#photography	1.1B	99.1K	19.3K	100	73
#streetphotography	132.5M	10.9K	1.2K	100	54
#life	477.8M	47.2K	1.3K	100	47
#instagram	1.6B	606.9K	923	100	51

Related Hashtags to #people

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#instagood	2.0B	377.0K	907	100	35
#art	1.1B	96.4K	741	100	37
#photooftheday	1.1B	33.4K	18.6K	100	40
#travel	780.0M	85.1K	834	100	37
#portrait	191.6M	6.8K	584	100	31

Similar Hashtags to #people

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#plantsmakepeoplehappy	13.1M	987	2.0K	100	66
#peoplephotography	2.4M	194	1.3K	100	52
#urbexpeople	3.2M	112	1.0K	100	63
#toxicpeople	874.4K	177	2.6K	97	71
#postthepeople	8.8M	7	1.3K	30	61

Hashtag Cloud

#viral #photo #reels #street #nature #trending #explore #beautiful #motivation #world #city #blackandwhite #fashion #happy #music #photographer #travelphotography #portraitphotography #india #fyp #picoftheday #friends #lifestyle #quotes #like #instadaily #explorepage #follow #beauty #fun #bnw #peace #reelsinstagram #family #streetstyle #artist #blackandwhitephotography #style #model #peoplephotography #inspiration #streetphotographer #trendingreels #architecture #landscape #instalike #photoshoot #summer #urban #smile #food #culture #girl #urbanphotography #streetlife #foryou #sunset #happiness #monochrome #woman #business #insta #canon #video #success #community #bnwphotography #new #naturephotography #viralreels #sky #followforfollowback #color #work #streetphotographers #portraits #women #funny #help #live #party #humanity #selflove #spicollective #mindset #cute #human #viralvideos #nikon #light

How to Use #people on Instagram

Mix with niche hashtags — #people has very high competition. Combine it with smaller, more specific hashtags to improve your visibility.
Use 5-15 hashtags per post — Include #people alongside related tags for the best reach. Don't just use one hashtag.
Combine with related hashtags — Try pairing #people with #instagood, #art, #photooftheday for a well-rounded hashtag set.
Check for banned hashtags — Always verify your hashtags are safe before posting. Use the IQHashtags Banned Hashtag Checker.

Frequently Asked Questions

How popular is #people on Instagram?

#people has 2.1B total posts on Instagram with approximately 360.0K new posts added daily. The average post using #people receives 1.4K likes and 38 comments.

Is #people a good hashtag to use?

#people has a competition score of 100/100 (very high) and a reach score of 48/100. This is a competitive hashtag — best used alongside smaller, niche-specific tags.

What hashtags go well with #people?

The best hashtags to use with #people include: #instagood, #art, #photooftheday, #travel, #portrait. Using a mix of related hashtags helps you reach a wider audience while staying relevant to your content.

Editorial transparency: This article was drafted with AI assistance using IQ Hashtags' internal platform data and research, then reviewed and edited for accuracy by Ewa Suwińska, Editorial Lead at IQ Hashtags. Last reviewed: 2026-06-03. Learn about our editorial process →

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