#merlot — Instagram Hashtag Analysis

With 79.1M total posts and 3.9K new posts daily, #merlot is a very high-competition hashtag (score: 100/100). Average posts get 1.2K likes and 22 comments.

Popular Hashtags for #merlot

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#wine	79.1M	3.9K	1.2K	100	48
#cabernetsauvignon	1.8M	114	4.4K	100	73
#winelover	20.3M	2.0K	1.0K	100	48
#redwine	10.4M	372	2.1K	100	69
#winetasting	15.0M	1.5K	1.4K	100	54

Related Hashtags to #merlot

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#vino	19.5M	2.2K	3.1K	100	64
#winetime	10.5M	759	672	100	32
#winelovers	10.7M	1.9K	1.6K	100	56
#chardonnay	2.7M	292	1.2K	100	58
#instawine	7.1M	444	1.4K	100	56

Similar Hashtags to #merlot

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#merlotwine	39.2K	4	1.0K	4	69
#mamamerlots	7.5K	9	48	7	0
#merlot🍷	25.6K	0	1.5K	1	51
#warhammerlotr	9.3K	2	2.1K	2	51
#merlothair	13.8K	2	2.9K	2	75

Hashtag Cloud

#pinotnoir #cabernetfranc #bordeaux #cabernet #malbec #winestagram #vin #sauvignonblanc #syrah #winery #sommelier #wineoclock #winelife #whitewine #vinho #wines #wein #shiraz #wineporn #frenchwine #petitverdot #vinotinto #riesling #sangiovese #bordeauxwine #rose #champagne #vineyard #cheers #italianwine #france #vinorosso #vinrouge #merlotwine #tempranillo #finewine #red #winepairing #vinhotinto #winecountry #wineenthusiast #napavalley #vinos #winewinewine #rosé #winegeek #winemaker #prosecco #toscana #italy #winebar #wineoftheday #tuscany #winepassion #wineglass #winenight #vinhos #moscato #saintemilion #grapes #sparkling #pomerol #vinoitaliano #pinotgrigio #ワイン #rosewine #carmenere #food #argentina #organicwine #brut #sommlife #medoc #ilovewine #grandcru #rotwein #merlo #wineblogger #foodandwine #rieslinglover #tempranillowine #rieslingwine #cabernetshiraz #love #cabernetsauvignonlover #sauvignon #instagood #charddonay #brutcuvee #sangivee

How to Use #merlot on Instagram

Mix with niche hashtags — #merlot has very high competition. Combine it with smaller, more specific hashtags to improve your visibility.
Use 5-15 hashtags per post — Include #merlot alongside related tags for the best reach. Don't just use one hashtag.
Combine with related hashtags — Try pairing #merlot with #vino, #winetime, #winelovers for a well-rounded hashtag set.
Check for banned hashtags — Always verify your hashtags are safe before posting. Use the IQHashtags Banned Hashtag Checker.

Frequently Asked Questions

How popular is #merlot on Instagram?

#merlot has 79.1M total posts on Instagram with approximately 3.9K new posts added daily. The average post using #merlot receives 1.2K likes and 22 comments.

Is #merlot a good hashtag to use?

#merlot has a competition score of 100/100 (very high) and a reach score of 48/100. This is a competitive hashtag — best used alongside smaller, niche-specific tags.

What hashtags go well with #merlot?

The best hashtags to use with #merlot include: #vino, #winetime, #winelovers, #chardonnay, #instawine. Using a mix of related hashtags helps you reach a wider audience while staying relevant to your content.

Editorial transparency: This article was drafted with AI assistance using IQ Hashtags' internal platform data and research, then reviewed and edited for accuracy by Ewa Suwińska, Editorial Lead at IQ Hashtags. Last reviewed: 2026-06-04. Learn about our editorial process →

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