#merch — Instagram Hashtag Analysis

With 4.1M total posts and 500 new posts daily, #merch is a very high-competition hashtag (score: 100/100). Average posts get 1.1K likes and 7 comments.

Popular Hashtags for #merch

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#merchandise	4.1M	500	1.1K	100	50
#art	1.1B	96.4K	1.0K	100	35
#clothing	58.8M	9.4K	777	100	46
#apparel	20.4M	2.8K	3.6K	100	63
#tshirt	56.5M	7.4K	1.0K	100	37

Related Hashtags to #merch

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#design	393.5M	18.2K	1.6K	100	56
#merchdesign	1.0M	552	734	100	39
#fashion	1.2B	115.7K	2.1K	100	64
#streetwear	71.4M	13.5K	1.6K	100	69
#graphicdesign	81.2M	8.3K	916	100	53

Similar Hashtags to #merch

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#bandmerch	1.4M	226	793	100	47
#merchandising	1.9M	399	1.5K	100	52
#visualmerchandising	1.9M	261	1.3K	100	42
#merchantnavy	759.3K	339	1.4K	94	46
#bookishmerch	477.6K	169	665	87	45

Hashtag Cloud

#clothingbrand #music #tshirtdesign #smallbusiness #illustration #brand #tshirts #fyp #digitalart #artwork #branding #artist #appareldesign #hoodie #designforsale #screenprinting #clothes #metal #bandmerch #logo #love #explore #anime #shop #explorepage #merchandising #designer #hoodies #custom #style #shirt #embroidery #viral #clothingline #stickers #graphictees #clothingdesign #usa #reels #trending #new #hiphop #shirts #tees #shopping #marketing #swag #instagood #business #illustrator #punk #supportsmallbusiness #band #instagram #vintage #deathmetal #print #sale #shoplocal #branddesign #supportlocal #drawing #lifestyle #forsale #streetwearfashion #foryou #screenprint #artforsale #rock #photography #kpop #manga #graphicdesigner #losangeles #tshirtprinting #cute #fitness #uk #gym #customapparel #artworkforsale #newyork #newmerch #fanart #support #like #collection #printondemand #blackmetal #entrepreneur

How to Use #merch on Instagram

Mix with niche hashtags — #merch has very high competition. Combine it with smaller, more specific hashtags to improve your visibility.
Use 5-15 hashtags per post — Include #merch alongside related tags for the best reach. Don't just use one hashtag.
Combine with related hashtags — Try pairing #merch with #design, #merchdesign, #fashion for a well-rounded hashtag set.
Check for banned hashtags — Always verify your hashtags are safe before posting. Use the IQHashtags Banned Hashtag Checker.

Frequently Asked Questions

How popular is #merch on Instagram?

#merch has 4.1M total posts on Instagram with approximately 500 new posts added daily. The average post using #merch receives 1.1K likes and 7 comments.

Is #merch a good hashtag to use?

#merch has a competition score of 100/100 (very high) and a reach score of 50/100. This is a competitive hashtag — best used alongside smaller, niche-specific tags.

What hashtags go well with #merch?

The best hashtags to use with #merch include: #design, #merchdesign, #fashion, #streetwear, #graphicdesign. Using a mix of related hashtags helps you reach a wider audience while staying relevant to your content.

Editorial transparency: This article was drafted with AI assistance using IQ Hashtags' internal platform data and research, then reviewed and edited for accuracy by Ewa Suwińska, Editorial Lead at IQ Hashtags. Last reviewed: 2026-06-04. Learn about our editorial process →

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