#matcha — Instagram Hashtag Analysis

With 2.0M total posts and 1.9K new posts daily, #matcha is a very high-competition hashtag (score: 100/100). Average posts get 965 likes and 30 comments.

Popular Hashtags for #matcha

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#matchalatte	2.0M	1.9K	965	100	51
#coffee	180.3M	12.8K	1.4K	100	48
#matchalover	1.4M	1.3K	2.0K	100	56
#greentea	9.1M	191	2.1K	100	54
#tea	45.1M	5.5K	1.1K	100	61

Related Hashtags to #matcha

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#cafe	104.6M	11.4K	973	100	37
#抹茶	4.8M	558	989	100	31
#latte	16.9M	1.6K	1.2K	100	36
#foodie	268.5M	27.7K	786	100	41
#food	542.7M	29.2K	873	100	47

Similar Hashtags to #matcha

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#matchalatte	2.0M	1.9K	965	100	51
#matchalover	1.4M	1.3K	2.0K	100	56
#matchatea	654.5K	217	978	91	38
#matchagreentea	594.0K	150	2.1K	90	63
#matchalove	361.4K	274	1.7K	84	58

Hashtag Cloud

#matchatea #teatime #dessert #japan #coffeeshop #matchagreentea #matchalove #coffeelover #coffeetime #chocolate #fyp #foodporn #boba #matchaholic #tealover #bubbletea #milktea #matchaaddict #vegan #matchalovers #instafood #aesthetic #healthy #healthylifestyle #explore #cake #japanesetea #espresso #foodstagram #drinks #breakfast #love #foodphotography #icecream #healthyfood #latteart #drink #teaceremony #yummy #strawberry #抹茶スイーツ #kyoto #bobatea #organic #matchapowder #instagood #reels #wellness #explorepage #cafehopping #delicious #chai #brunch #coldbrew #sweets #smallbusiness #barista #foodblogger #matchatime #green #茶道 #mango #tealovers #viral #coffeelovers #japanesefood #health #coffeeaddict #cookies #ม #pottery #smoothie #icedmatcha #lifestyle #cappuccino #homecafe #homemade #summer #抹茶好き #japanese #coconut #art #plantbased #travel #icedcoffee #oatmilk #pastry #instagram #mochi #coffeeholic

How to Use #matcha on Instagram

Mix with niche hashtags — #matcha has very high competition. Combine it with smaller, more specific hashtags to improve your visibility.
Use 5-15 hashtags per post — Include #matcha alongside related tags for the best reach. Don't just use one hashtag.
Combine with related hashtags — Try pairing #matcha with #cafe, #抹茶, #latte for a well-rounded hashtag set.
Check for banned hashtags — Always verify your hashtags are safe before posting. Use the IQHashtags Banned Hashtag Checker.

Frequently Asked Questions

How popular is #matcha on Instagram?

#matcha has 2.0M total posts on Instagram with approximately 1.9K new posts added daily. The average post using #matcha receives 965 likes and 30 comments.

Is #matcha a good hashtag to use?

#matcha has a competition score of 100/100 (very high) and a reach score of 51/100. This is a competitive hashtag — best used alongside smaller, niche-specific tags.

What hashtags go well with #matcha?

The best hashtags to use with #matcha include: #cafe, #抹茶, #latte, #foodie, #food. Using a mix of related hashtags helps you reach a wider audience while staying relevant to your content.

Editorial transparency: This article was drafted with AI assistance using IQ Hashtags' internal platform data and research, then reviewed and edited for accuracy by Ewa Suwińska, Editorial Lead at IQ Hashtags. Last reviewed: 2026-06-20. Learn about our editorial process →

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