#kawaii — Instagram Hashtag Analysis

With 690.4M total posts and 22.1K new posts daily, #kawaii is a very high-competition hashtag (score: 100/100). Average posts get 658 likes and 16 comments.

Popular Hashtags for #kawaii

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#cute	690.4M	22.1K	658	100	32
#anime	205.2M	31.8K	1.4K	100	48
#art	1.1B	96.4K	931	100	30
#animegirl	26.5M	1.9K	1.3K	100	51
#manga	72.5M	4.8K	1.3K	100	45

Related Hashtags to #kawaii

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#otaku	36.8M	1.5K	597	100	34
#animeart	32.6M	5.3K	979	100	43
#cosplay	70.7M	10.1K	723	100	48
#digitalart	161.7M	22.3K	794	100	35
#japan	185.6M	22.7K	1.2K	100	64

Similar Hashtags to #kawaii

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#kawaiigirl	5.8M	192	1.0K	100	47
#kawaiiaesthetic	2.8M	319	3.2K	100	57
#kawaiiart	2.6M	481	1.7K	100	61
#kawaiifashion	1.8M	290	619	100	43
#animekawaii	2.7M	145	2.4K	100	50

Hashtag Cloud

#love #drawing #kawaiigirl #sanrio #animelover #artist #animeedits #fanart #animegirls #aesthetic #animememes #animes #naruto #weeb #animeedit #kawaiiaesthetic #illustration #hellokitty #onepiece #aiart #fyp #memes #girl #meme #かわいい #pink #artwork #dragonball #fashion #instagood #beautiful #edit #kawaiiart #cosplayer #ai #animefan #handmade #explore #kuromi #mymelody #animelove #explorepage #instagram #viral #kawaiifashion #animeworld #cosplaygirl #waifus #bhfyp #可愛い #cat #beauty #egirl #sanriocore #reels #myheroacademia #model #smallbusiness #animedrawing #japanesegirl #photography #cinnamoroll #makeup #cuteart #イラスト #aiartwork #sketch #aigirl #animeboy #cutegirl #draw #animefanart #aiイラスト #tiktok #trending #mangaart #animewaifu #stablediffusion #cutecore #gamergirl #kawaiianime #plushies #gamer #coquette #japanese #kawaiistyle #pretty #pastel #follow #goth

How to Use #kawaii on Instagram

Mix with niche hashtags — #kawaii has very high competition. Combine it with smaller, more specific hashtags to improve your visibility.
Use 5-15 hashtags per post — Include #kawaii alongside related tags for the best reach. Don't just use one hashtag.
Combine with related hashtags — Try pairing #kawaii with #otaku, #animeart, #cosplay for a well-rounded hashtag set.
Check for banned hashtags — Always verify your hashtags are safe before posting. Use the IQHashtags Banned Hashtag Checker.

Frequently Asked Questions

How popular is #kawaii on Instagram?

#kawaii has 690.4M total posts on Instagram with approximately 22.1K new posts added daily. The average post using #kawaii receives 658 likes and 16 comments.

Is #kawaii a good hashtag to use?

#kawaii has a competition score of 100/100 (very high) and a reach score of 32/100. This is a competitive hashtag — best used alongside smaller, niche-specific tags.

What hashtags go well with #kawaii?

The best hashtags to use with #kawaii include: #otaku, #animeart, #cosplay, #digitalart, #japan. Using a mix of related hashtags helps you reach a wider audience while staying relevant to your content.

Editorial transparency: This article was drafted with AI assistance using IQ Hashtags' internal platform data and research, then reviewed and edited for accuracy by Ewa Suwińska, Editorial Lead at IQ Hashtags. Last reviewed: 2026-06-03. Learn about our editorial process →

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