#couples — Instagram Hashtag Analysis

With 2.1B total posts and 270.0K new posts daily, #couples is a very high-competition hashtag (score: 100/100). Average posts get 850 likes and 32 comments.

Popular Hashtags for #couples

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#love	2.1B	270.0K	850	100	41
#couplegoals	70.4M	20.7K	486	100	42
#couple	88.6M	16.7K	3.2K	100	59
#instagram	1.6B	606.9K	3.1K	100	50
#explore	794.0M	499.6K	458	100	26

Related Hashtags to #couples

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#instagood	2.0B	377.0K	640	100	34
#reels	1.1B	844.6K	1.2K	100	56
#explorepage	638.9M	651.0K	1.9K	100	52
#trending	902.4M	785.8K	1.1K	100	41
#relationshipgoals	28.9M	7.3K	681	100	36

Similar Hashtags to #couples

Hashtag	Posts	Daily	Avg Likes	Competition	Reach
#couplesgoals	7.4M	1.1K	7.5K	100	69
#cutecouples	4.8M	288	1.4K	100	38
#coupleshoot	4.0M	827	803	100	42
#romanticcouples	2.8M	449	2.0K	100	56
#couplesphotography	1.8M	348	1.3K	100	65

Hashtag Cloud

#viral #loveyou #lovequotes #cute #happy #photography #wedding #relationships #loveislove #couplelove #reelitfeelit #follow #relationship #like #reelsinstagram #kiss #trendingreels #instadaily #boyfriend #couplesgoals #beautiful #marriage #girlfriend #reelkarofeelkaro #lovers #fyp #weddingphotography #romantic #family #life #lovestory #together #forever #photooftheday #bride #trend #viralreels #instareels #foryou #instalike #loveyourself #quotes #exploremore #couplevideos #instalove #cutecouples #viralvideos #fun #relationshipquotes #coupleshoot #lover #girl #truelove #sad #kisses #smile #wife #lovestatus #relationshipadvice #share #reelsinsta #poetry #goals #travelphotography #motivation #funny #instagramreels #relatable #dard #happiness #art #romanticcouples #foryoupage #husband #tag #married #husbandandwife #followforfollowback #weddingday #reel #fashion #music #familygoals #travel #reelsvideo #keepsupporting #instacouples #engagementring #exploreit #statusvideo

How to Use #couples on Instagram

Mix with niche hashtags — #couples has very high competition. Combine it with smaller, more specific hashtags to improve your visibility.
Use 5-15 hashtags per post — Include #couples alongside related tags for the best reach. Don't just use one hashtag.
Combine with related hashtags — Try pairing #couples with #instagood, #reels, #explorepage for a well-rounded hashtag set.
Check for banned hashtags — Always verify your hashtags are safe before posting. Use the IQHashtags Banned Hashtag Checker.

Frequently Asked Questions

How popular is #couples on Instagram?

#couples has 2.1B total posts on Instagram with approximately 270.0K new posts added daily. The average post using #couples receives 850 likes and 32 comments.

Is #couples a good hashtag to use?

#couples has a competition score of 100/100 (very high) and a reach score of 41/100. This is a competitive hashtag — best used alongside smaller, niche-specific tags.

What hashtags go well with #couples?

The best hashtags to use with #couples include: #instagood, #reels, #explorepage, #trending, #relationshipgoals. Using a mix of related hashtags helps you reach a wider audience while staying relevant to your content.

Editorial transparency: This article was drafted with AI assistance using IQ Hashtags' internal platform data and research, then reviewed and edited for accuracy by Ewa Suwińska, Editorial Lead at IQ Hashtags. Last reviewed: 2026-09-24. Learn about our editorial process →

Plan your week. Grow your Instagram.

Draft post ideas, captions and hashtags. Add your photos or generate individual images, then publish on Instagram yourself.

Build my weekly plan

Join 800,000+ registered users. Eligible new accounts get 7 days of Plus access without a credit card. You won’t be charged automatically.